Managing travel consultants to sales success

£50 per person

In today’s travel industry, the responsibility for coaching, training and developing travel consultants usually sits on the shoulders of the team leader or manager. This course will help your team achieve greater conversion and revenue success.


SKU: MTCS Category:

Does your team of travel consultants wow every customer?

Do they provide every single enquiry with a value-based service that delights as opposed to disappoints, converting high levels of bookings and smashing sales targets year on year?

Do you have the tools, skills and knowledge to lead your team to this kind of success?

Leading by example gives you great credibility and is a fantastic start to managing your travel consultants to success, however there are other skills you’ll need to develop so you can motivate your people to be a highly performing team.

The author of this course, Fi Morrison-Arnthal, started her career in travel 30+ years ago and in that time has been a top seller of travel, and has recruited, trained and managed sales teams internationally to huge year-on-year success. Fi knows travel sales.

After completing this course you will be able to:

Get the best performance out of your team by meeting their needs (not yours). They want to know WIIFM (what’s in it for me)?

  • What is expected of them?
  • How will it benefit them?

Develop, effective, ongoing, consistent leadership which will address the above and improve the below.

  • Team engagement
  • Motivation
  • Enjoyment and career satisfaction
  • Reputation and brand growth
  • Increased profit through improved sales skills
  • Increase in repeat and referral business
  • Increase in conversion levels


  • Before starting this e-learning it’s important you understand the sales process you’ll be managing. Please complete the course ‘How to sell travel and achieve sales success’ first.
  • This course contains documents that require printing. We have included all of the documents in lesson one – Preparation. Either print these prior to the training or during the course where the relevant document is linked to an exercise.
  • This learning also includes video so you may need headphones.

We would also encourage you to complete our ‘time management in travel’ course which can be accessed from the travel courses page on the Progressive Travel Training website.

Fiona Morrison-Arnthal Profile Image

Fi Morrison-Arnthal – Qualified training and development specialist within the travel industry

Fi is a qualified training and development specialist who has spent her career leading, training, coaching, developing, and recruiting within travel and hospitality.

Her career started as a junior manager with a boutique hotel chain, learning all areas of hotel operations including sales, service and management, before moving into leisure travel with Lunn Poly (TUI), first as a travel consultant, and latterly as Progression Regional Sales Manager. Winning several awards, Fi’s achievements included ‘Shop of the Year’, ‘Highest Revenue Increase of the Year’ and ‘100% Mystery Shopper Awards’.

As Co-op Travelcare’s Training and Development Manager, Fi led a team of national training officers, providing training and development to over 400 branches, call centres and business travel operations. She was responsible for winning national training awards from Travel Weekly and TTG for the design and results generated from innovative courses.

Moving to Cape Town in 2005, Fi became’s Head of Sales, Operations and Organisation Development. Growing the sales team from 16 to over 50 high performing Africa Safari Specialists, she was given the autonomy to strategically lead and manage multiple departments and functions, achieving high year-on-year profitability consistently throughout her tenure.

Returning to retail leisure travel, Fi joined Pentravel, South Africa’s largest independent retail travel chain, as its National Sales and Organisation Development Manager. Implementing people, training, sales and organisation development initiatives, policies, and procedures, she led the business to exceed all previous year profits and annual budgets.

Forming Big Ambitions in 2013, Fi helped prominent international travel businesses recruit and train travel people. Recognised as ‘the’ travel sales trainer in South Africa, she was the Mystery Shopper for South Africa’s Travel News Weekly and ETNW and chosen by South Africa’s number one Travel Industry Portal, ‘Travel Info’, to write its e-learning sales programme.

Fi returned to the UK in 2015, joining Progressive Travel Recruitment. Here, she further developed her global travel network, being relied upon and chosen by some of the world’s largest travel, hospitality, and technology brands as their preferred recruitment partner.

In 2020, Fi founded Progressive Travel Training alongside James Roberts and Tony Macdonald, her fellow directors at Progressive Travel Recruitment. Her passion for training and development, along with her knowledge of the industry, helped her to identify a gap in the market to provide soft skills training in the form of easily accessible e-learning courses created by subject matter experts who have done the jobs you do, and who know what it takes to succeed.

Fi currently lives in the Peak District with her husband, four children and rescue dog Nala.

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